We’re setting the record straight with 5 Stone Myths That Don’t Hold Up that bust common misconceptions about marble, granite, and other natural stone.

#1: “Stone is maintenance-free.”

Not quite.
Stone is resilient, but it’s not immune to wear and tear. Regular cleaning with pH-neutral products, periodic sealing, and occasional stone restoration are essential to keep it looking its best. If you’ve invested in beautiful stone, don’t skip the upkeep—it pays off.

#2: “Etches and stains are the same thing.”

They’re totally different.
A stain is something that soaks into the stone—like wine or oil. An etch is surface damage caused by acids reacting with the stone, leaving a dull spot. One needs a poultice or cleaner. The other needs honing or professional restoration. Know the difference.

#3: “Hardware store sealers get the job done.”

Temporary, at best.
Most consumer-grade sealers wear off quickly and may not provide complete protection. Professional products—and advanced coatings like MORE® AntiEtch® or TuffSkin®—offer longer-lasting, more reliable results. If you want real peace of mind, go pro.

#4: “Granite doesn’t etch.”

Some types can—and do.
While granite is generally more durable than marble, certain varieties—especially lighter ones—can still etch or stain when exposed to acid or oil. Every stone is unique. Understanding its properties is key to proper care.

#5: “Old stone can’t be restored.”

Absolutely false.
We’ve brought 100-year-old terrazzo, beat-up marble vanities, and scratched travertine floors back to life. With the right equipment and experience, almost any stone can be restored. Age is just a number when it comes to natural beauty.

Final Word: The Truth Is in the Treatment

Stone is strong—but even the best materials need the right care. Don’t let outdated myths lead to damage or disappointment. Whether you’re a homeowner, business owner, or designer, trust the facts—and trust the experts.

Need help restoring, sealing, or protecting your natural stone surfaces? We’re here to help. Call today for a quote or consultation.